- Configure Google Ads Search campaigns – to attract qualified visitors to your business website.
- Analyse web pages with an eye to search engine optimisation (SEO) and user experience (UX) that will please both Google Ads and humans. Resulting in lower cost per click and more sales.
- Analyse traffic to your website using Google Analytics – to understand where the traffic comes from and how users interact with your web pages.
Make Pay-Per-Click Advertising Work.
For the Small & Medium-Sized Business
Combine the Powerful Features of Google Ads (the new name for AdWords) with Effective Landing Pages, to Convert Prospects to Customers.
Pay-per-Click, Landing Page Improvement and Google Analytics
Google Ads Pay-Per-Click
Our certified Google Ads consultant will manage your online campaigns to bring targeted traffic to your website’s landing pages.
Landing Page Improvement
- Good SEO principles, when applied to your website’s landing pages, will lead to higher quality scores in Google Ads and result in lower cost-per-click.
- Landing page improvement means that the user experience (UX) will be better, leading to higher conversion rates.
- Landing page improvement persuades Google to rank your page higher and enables a more attractive presentation in search results pages.
Certified in Google Ads and Analytics
“Digital-Lance managed our change to Google Ads from AdWords Express, bringing an improved quality of traffic to our website by using the more extensive Google Ads features.” – Jamie, Ambleside Primary School of Kensington